The Brand Resort Host and Creative Director COL / MEX / SPAIN | Jul 2016 - Now


Sancho BBDO Creative Director Total Work Bogotá, COLOMBIA | Nov 2015 - Jul 2016

CLIENTS: Almacenes Éxito, Grupo Éxito, Postobón, Sr. Toronjo.                                           RESPONSABILITIES: lead the creative team and achieve a genuine integrated communication.


Mass Digital / Lowe SSP3 VP Creative Bogotá, COLOMBIA | Feb 2014 - Sept 2015

CLIENTS: Aguila, SabMiller, Unilever, Axe, BMW, MINI, Virgin Mobile, Falabella, LAN RESPONSABILITIES: put the agency on the top of the Colombian digital creativity.


Lead2Action (now Nurun Mexico) VP Creative D.F. MÉXICO | 2012 - 2014

CLIENTS: Old Spice, Crest Oral B, P&G, Audi, Seat, Best Buy, Monopoly, Hasbro. RESPONSABILITIES: transform a big digital agency into a mexican market leading agency.


Circus Marketing México Creative Director D.F. MÉXICO | 2011 - 2012

CLIENTS: Axe, Magnum, Holanda Unilever, Dove, Puma, Samsung, Nestlé, Nescafé.
RESPONSABILITIES: lead the creative team of Mexico and look for new business.


La Despensa México General Creative Director D.F. MÉXICO | 2010 - 2011

CLIENTS: Diesel, L’oreal, Mastercard, Tyson, Microsoft, Volaris, Martí, Sushiitto. RESPONSABILITIES: build the team and lead the start-up of the agency.

LOLA Lowe Latina Creative Director Madrid, SPAIN | 2008 - 2010

CLIENTS: Axe, Magnum, Cornetto, Signal, Rexona, Telecinco, Disneyland Paris. RESPONSABILITIES: lead and coordinate the digital and below side of the campaigns, both the local and global clients.

Remo D6 Creative Director Madrid, SPAIN | 2005 - 2008

CLIENTS: Digital+, Canal+, Sogecable, Nike, EasyJet, Sanitas, Ben&Jerrys, Siemens. RESPONSIBILITIES: Lead and command the creative work of Digital+ (pay tv leader in Spain) devoloping all media campaigns (television, radio, press, OOH, direct, internet).

Shackleton Creative Supervisor Madrid, SPAIN | 2004 - 2005

CLIENTS: Nokia, BMW, Mini, Cepsa, Real Madrid, Caser, Save the Children, Coca-Cola. RESPONSIBILITIES: Command one of the creative teams and involvement in creative de- velopment of mayor client accounts and pitches.

CP Proximity Creative Director Santiago, CHILE | 2002 - 2004

CLIENTS: Teatro Municipal, Clínica Alemana, Cecinas San Jorge.
RESPONSIBILITIES: Selection and training of the creative teams and lead the creative works of the major clients.

diPaola&A/WPP Creative Director Buenos Aires, ARGENTINA | 2000 - 2002

CLIENTS: Accor, Telecom, Dell, Unicef, Greenpeace, Pfizer, P&G, Shell, Bank Boston. RESPONSIBILITIES: Command one of the creative teams and involvement in creative development of major client accounts and pitches.

Dimensión Creative Copy San Sebastián, SPAIN | 1998 - 2000

CLIENTS: Euskaltel, Unicaja, CAM, Kutxa, BBK, Gobierno Vasco, CCC, Galgo. RESPONSIBILITIES: Campaign conceptualization and copywriting. Involvement in creative development of major client accounts and pitches.